Conversion Optimization Specialist
Company: VirtualVocations
Location: Fayetteville
Posted on: February 1, 2025
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Job Description:
A company is looking for a Conversion Optimization Specialist to
support their global conversion optimization agenda for the
Performance Marketing team.
Key Responsibilities
Execute a comprehensive conversion optimization strategy to
increase conversions, revenue, and user engagement across all
performance marketing channels
Create and prioritize a testing roadmap to continuously optimize
website elements, including landing pages and user journeys
Analyze data from A/B tests and other efforts to make data-driven
recommendations for future tests and creative development
Required Qualifications
Some experience in global CRO programs
Experience with product design and UX/UI for landing page
development
Familiarity with CRO tools such as Optimizely or Adobe
Experience
Bachelor's degree with some experience in conversion rate
optimization and A/B testing
Solid expertise in web analytics, including GA4 and GTM
Keywords: VirtualVocations, Durham , Conversion Optimization Specialist, Other , Fayetteville, North Carolina
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